Donna Wells – Past WINSC Director

Donna Wells – Past WINSC Director

I have been involved in the seafood industry for 20 years working, first in a married partnership and later in a self-employed role.  I have been employed in many different areas and levels – from cleaning and factory work, deckhand, sales and admin and government/industry advisory groups and initiatives – to running my own business. I keep an office in the Sanford Building at Port Nelson – right in the heart of the fishing   industry in Nelson. My work complements my background in office administration and my great love of travelling and seafood. I have been Treasurer of Port Nelson Fishermen’s Association since 1993 and am well known in the New Zealand fishing industry.

In my role as Managing Director of Finestkind, I trade fishing quota, export fresh chilled fish and frozen seafood and promote the best products at selected national festivals.

In my role as mother, I have a 19 year old son, Max, who also lives independently in Nelson.

Being a part of WINSC has assisted and helped me grow my business on a personal and professional level. As a Director, I was able to realize many valuable learning opportunities and develop and increase my knowledge of the Australian seafood industry and its participants.  I appreciated being part of a “live” network that spans several decades in age and holds such a wealth of experience and knowledge among its Board and membership.  I very much enjoyed my role as a WINSC Director-at-Large for four years – becoming the first New Zealand Director of this network – and also held the position of Vice President for 18 months of this time.

In 2008, I was invited to join the FRDC/WAFIC delegation that toured Europe and I enjoyed the amazing experience and insight into the international world of seafood. The delegation travelled to Spain, France, Belgium and England, visited fish markets in Madrid, Paris, Grimsby and London.  We saw first hand the presentation and promotion of Australian seafood by experienced committed professionals at their Brussels Seafood Exposition stand.

In 2011, Finestkind Limited was Highly Commended in the Category of Best Supplier (Interstate or Overseas) of the Sydney Fish Market Seafood Excellence Awards which was a huge achievement for me and this small niche company of which I am the sole Director.

In January this year, I was offered a nomination by Sydney Fish Market to apply for a place in the FRDC National Seafood Industry Leadership Programme 2012. I was successful in my application and am currently undertaking the programme as the first international participant.

At present I am studying toward a NZ Seafood Industry Training Qualification and am pleased and proud to be a part of the success story that is the fishing industry of New Zealand.


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